While the insurance industry tends to lack the “wow” factor, Charlie has always gravitated toward it. He sees the potential, growth and challenges – and wants to be at the forefront of the undeniable change and innovation in the field.
Charlie has worked for the family business for the majority of his career, and plans to do well into the future. He has held positions as an underwriter, wholesaler, marketing analyst and producer – and each job has provided him with invaluable and distinct insights about insurance today, as well as the future of insurance.
His current professional areas of interest include:
• Utilizing SEO to drive prospective clients to a business
• Executing an integrated content marketing strategy that offers knowledge and education to potential buyers
• Implementing insurtech within an agency
To many, the insurance industry has reputation for complacency and a resistance to change. However, as newer technologies emerge, Charlie is committed to spreading awareness and generating new interest from younger generations, especially when it comes to evaluating and purchasing insurance.
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